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Spain has quadrupled its proposed nicotine pouch cap — from 0.99mg to 4mg per pouch

Spain's updated draft decree lifts the proposed nicotine cap from 0.99mg to 4mg per pouch, after Sweden and the European Commission protested the original limit. The flavour ban is still there, and nothing is final yet.

PouchDaily Desk·

Spain looks set to soften the single most restrictive part of its nicotine pouch rules. In the latest version of the government's draft decree, the proposed cap on nicotine content has been raised from 0.99mg to 4mg per pouch — four times the original limit, and a level Spain's own health ministry had previously considered and rejected.

The change was first reported in September by industry sources including TobaccoIntelligence and Pouch Patrol, and Swedish outlet Vejpkollen confirmed the direction: the limit was raised after a wave of EU-level objections, including a formal protest from Sweden under the EU's TRIS procedure.

Why the original limit was a de facto ban

The original proposal, put forward by Spain's Ministry of Health, capped nicotine pouches at 0.99mg per pouch — low enough that, as critics including Sweden pointed out, almost the entire Spanish market would have failed it. Sweden objected through the EU's TRIS notification process, arguing the limit would halt nearly all pouch sales in Spain and acted as a disproportionate barrier to trade within the single market. The European Commission and several other member states raised objections too.

Spain initially defended the 0.99mg figure, citing nicotine health risks. But in its responses it had also disclosed that it had considered a 4mg cap before settling lower — which is the number now back on the table.

What stays strict

The relaxation only covers nicotine content. In the latest draft:

  • The flavour ban remains: effectively only artificial tobacco flavour would be permitted for pouches.
  • A ban on single-use e-cigarettes remains part of the wider tobacco law reform.
  • The proposal is reportedly now under review by Spain's Consejo de Estado, the government's top advisory body, before it can proceed.

There is no final, officially published text yet — industry reporting including Pouch Patrol flags that the 4mg figure is not confirmed by an official document, so the number could still move again in either direction.

What it means

Four milligrams is still far below the strength of most pouches sold across Europe, so even the softened limit would push many products off the Spanish market. But unlike 0.99mg, it leaves a viable low-strength segment legal — the difference between a near-total prohibition and a heavy restriction. Industry reaction has been cautiously positive: Markus Lindblad, head of legal and external affairs at Haypp Group, called the change "a step in the right direction" while noting 4mg is "still restrictive, but closer to the reality of the market."

The other open question is how Spain's final rules interact with the EU Tobacco Products Directive revision, where pouches are one of the live files. Spain is also a key datapoint for a pattern worth watching: after member states protested, a regulator moved from a de facto ban toward a strict-but-workable cap. The flavour ban, which most EU-level drafts share, is still untouched.

For readers comparing what's actually on shelves across markets, PouchFinder compares prices across retailers.

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