What counts as news

Most news coverage starts with a recent development. Older material belongs in a clearly labelled explainer unless a new decision, result or event makes it relevant again. A newly written article does not make an old event new.

Sources

We prefer regulators, government documents, peer-reviewed research, universities, company investor-relations pages and official manufacturer announcements. Established media and approved trade publications can provide reporting and context.

Competitor retailer blogs and product-review sites are not used as PouchDaily sources. We do not send readers to them for authority or visibility.

Health and regulation

We separate what a source says from what the evidence proves. Studies are described with their methods and limitations where relevant. Regulatory proposals are not laws, and a company statement is identified as a company statement.

Originality and updates

We do not turn the same launch into several articles by changing the headline. A later product, market, earnings or regulatory development can justify a new story when it adds genuinely new information.

Corrections

If we get a material fact wrong, we correct the article and explain the change. Send corrections and source material to desk@pouchdaily.com.