PouchDaily topic
Nicotine-pouch reporting, research and analysis connected to LOOP.
market
LOOP nicotine pouches land in South Africa as Altria and KT&G push into AfricaSwedish pouch maker ASF — acquired by Altria and KT&G in December 2025 — launched its LOOP brand in South Africa with three hyper-strong variants. It is the first major expansion move under the new ownership and a bet that Africa is the next growth frontier for nicotine pouches.
product
ASF Launches LOOP in South Africa, Targets Continental ExpansionAnother Snus Factory is bringing its LOOP nicotine pouch brand to South Africa, positioning the country as a launchpad for broader African market entry.
market
KT&G and Altria Drop $1B+ on Swedish Pouch Maker ASFTwo tobacco giants just made the biggest bet yet on nicotine pouches, jointly acquiring Another Snus Factory for over $1 billion in late 2025.